What are cookies?
Cookies (special markers) are small text files that an internet browser (for example, Internet Explorer, Firefox, Safari, etc.) stores on the user's end device (computer, mobile phone, tablet) at the moment the user visits a website, in order to identify the browser or to store information or settings in it. In this way, with the help of cookies, a website is able to save the user's individual settings, recognise the user and respond accordingly in order to improve the website experience. The user may disable or restrict the use of cookies; however, without cookies it will not be possible to make full use of all the website's features.
Depending on the functions performed and the purpose of use, Gurureal.lv uses essential cookies, functional cookies, analytical cookies and targeting (advertising) cookies.
Essential cookies are necessary so that the user can freely visit and browse the website and use the features it offers, including obtaining information about services and purchasing them. These cookies identify the user's device but do not disclose the user's identity, nor do they collect or aggregate information. Without these cookies the website cannot function fully, for example, provide the user with the necessary information or ensure the requested services in the e-shop. These cookies are stored on the user's device until the browser is closed.
Functional cookies remember the settings selected by the user and the choices made so that the user can use the website more conveniently. These cookies are stored on the user's device permanently.
Analytical cookies aggregate information about how the user uses the website, establishing which sections are visited more often, including the content the user selects while browsing the website. The information is used for analysis purposes to find out what interests the website's users and to be able to improve the website's functionality and make it more convenient to use. Analytical cookies identify only the user's device but do not disclose the user's identity. In individual cases, some of the analytical cookies are used, instead of the website owner, by third-party data operators in accordance with the owner's instructions and only for the stated purposes, for example, Google Adwords.
Targeting (advertising) cookies are used to aggregate information about the websites visited by the user and to offer services of Gurureal.lv or services of Gurureal.lv's cooperation partners that are of interest to the specific user, or offers addressed to the interest expressed by the specific user. Usually these cookies are placed, with the website owner's permission and for the stated purposes, by third parties, for example, Google Adwords. Targeting cookies are stored permanently on the user's end device.
Gurureal.lv uses cookies to improve the website and the experience of using the web pages:
- to improve the functionality of the website;
- to adapt the functionality of the website to the user's usage habits, including taking into account the language, search queries and previously viewed content;
- to obtain statistical data on the flow of page visits, the number of visitors, the time spent on the page, etc.;
- to authenticate users.
Unless otherwise specified, cookies are stored for as long as the action for which they are collected is being performed, and afterwards they are erased. Cookie information is not transferred for processing outside the European Union and the European Economic Area.